The best results in real estate are derived from a combination of a strong team, sound strategy, reasonable client cooperation, and favorable market conditions. Clients typically understand that a competent agent will try their best, within ethical bounds, to obtain the most favorable price and terms for a client. Market conditions are a factor that isn’t in any individual’s full control. In this article, we’ll focus on the first two factors: strong team and sound strategy to illustrate how Bedrock is a real estate firm unlike any other.
1. Your Personal Team of Strategists
We liken every transaction to an important board decision at an enterprise tech company and have personal experience sitting on those boards. No detail is overlooked.
When we represent sellers, Bedrock’s team goes all in to service our clients with market, legal, and marketing advice and we start by hammering out a schedule for client approval at the earliest possible opportunity so that we can tighten our timelines to prepare and sell properties. We rely on a vetted crew of contractors and stagers who can correct any deficiencies and make your property look its best prior to listing it for sale.
When we represent buyers, we offer a comprehensive list of contractors and vendors that service virtually every homeowner requirement and we stick around after the transaction has closed to ensure that our buyers’ needs are met. We do not accept any kickbacks or referral fees from contractors in our network since we want to ensure that clients are truly getting the best service that satisfies their needs, not ours.
2. We Provide Legal Advice
A real estate transaction is, for most people, the largest purchase that they will make in their lives. Diligence is extremely important in these transactions, both prior to a purchase and after a property is sold. Leila Banijamali founded Bedrock after spending many years as a tech lawyer, negotiating complex transactions for some of the most successful enterprise tech companies in San Francisco and Silicon Valley.
In carrying forward this tradition of negotiating excellence, we ensure that our clients are protected and receive the best legal advice with detailed deal structuring and post-purchasing assistance. We can do this because our firm is entirely attorney-owned so our clients can obtain legal advice related to their transactions. This service is not and cannot be offered by most traditional real estate agents and brokerages.
3. We are Tech Company Leaders and HOA Board Members
Two of our key team members, Leila Banijamali and Aaron Colen, are experienced real estate investors and HOA board members in luxury condo buildings in downtown San Francisco. They are intimately familiar with the nuances of condo financials, maintenance, and value appreciation, making them a unique condo sales team that is unmatched by any other agent in the City. Leila is also a co-founder and CEO of Symbium, which is a tech company that she launched in 2018 with her Stanford co-founders after accepting a Stanford CodeX Fellowship in 2017.
If you or someone you know is considering buying or selling real estate in San Francisco, contact us to learn how we will work hard to earn your business.